While potentially a non-traditional route to engage in Football/Soccer Data Analytics, the future of sports - training, performance, recovery, and fan engagement - increasingly relies on new immersive and interactive technologies. As a Foote Fellow at the University of Miami, I was able to merge computer engineering, computer science, math, and cutting edge Virtual, Augmented, and Mixed Reality (VR/AR/XR) technology courses to develop a program of study that built the foundation for success as a soccer analyst while preparing me to use, incorporate, and apply new generational technologies and metrics that are even now enhancing soccer training, performance, mental health, and injury recovery. My MS in Immersive Media Communications at the University of Oregon allowed me to use data to develop code transforming video into a 360-Degree match platform for immersive video analysis and training, while also providing a foundation in sports business and analysis. 

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My professional interests in soccer/football analytics directly relate to my passions for learning, creativity, and community. The Beautiful Game cannot be minimized purely to numbers. Individual creativity, skill, and motivations, as well as the complexity of interactions between players, coaches, styles, theories, and tactics, all play into what and how data can be used to enhance player and team performance. Integrating my academic training, data analytics training, background as a scholar athlete, coaching experience, and penchant for theoretical discussions in football/soccer (relational vs. positional, game theory, systems thinking, cognitive psychology, ethics) allows me to listen, assess, analyze and provide needed data through traditional, and new functional and interactive visualizations, descriptions, and mediums to better apply analytics to real-world training and performance.